Is Instagram Rolling Out Feed Posts for “Close Friends”?

Is Instagram Rolling Out Feed Posts for “Close Friends”?

1.This just in: Instagram’s rolling out a new way to create content for your Close Friends list.

2.Soon you’ll be able to share exclusive feed posts, just like Instagram Stories and Notes.

3.But why is Instagram experimenting with this feed post feature and how will it work?

We’re sharing everything you need to know — plus the basics of the Close Friends list, too. Keep scrollin’.

What Is Instagram’s Close Friends List?

Launched in 2018, Instagram’s Close Friends is a private list of people who you can share content with — notably Stories and Notes.

Once Instagram’s latest test rolls out globally, users will be able to share private feed posts with their Close Friends list, too.

It’s no secret that Instagram users have been posting less to their feed.

According to a Tweet by Instagram’s CEO, Adam Mosseri, friends post “a lot more to Stories and send a lot more DMs than they post to feed.”

So, you want to add your friends (or most engaged customers) to your Close Friends list?

Here’s how to do it:

1.From your profile page, tap the icon in the top-right corner:

2.Now, whenever you post content exclusively for your Close Friends, there will be a green label attached to it.

1.To share an Instagram Story with your Close Friends, follow the steps you’d typically take when posting a Story.

2. When you’re ready to post, tap the “Close Friends” button instead of the “Your story” option.

3.Now, when your selected friends see your Stories, they’ll see a green label attached to it — indicating it’s for your Close Friends only.

To share an Instagram feed post with your Close Friends, follow the steps you’d typically take when posting to your feed.

Before you publish your photo or Reel, there will be a new Audience tab for you to click on.